TV-tip: bifa on ARD-Geld-Check
Online trade is booming. On average, each person spends around euro 500 per year in internet shops. In this way, in Germany alone, around one billion parcels are delivered to homes each year. The market share of businesses on the internet is growing continuously. The advantages are obvious: convenient ordering, quick delivery, large choice and cheap prices. Yet is this the reality?
The "Geld-Check" reporter Roberto Cappelluti investigates, among other things, the question of how environmentally friendly online trading really is.
To this end, a bifa team of experts, led by Dr. Siegfried Kreibe, developed scenarios, which show on how many factors greenhouse gas emissions depend. For example, packaging materials were weighed and the CO2 emissions and volume of cars and delivery vehicles were estimated. On the basis of various case studies it becomes clear that online shopping is more environmentally friendly than driving by car to go shopping. But this only applies if everything runs smoothly. For example, if the shoes ordered don't fit or the recipient is not at home and drives to the post office by car, the advantage of online trading is quickly lost. The environmental compatibility of the car improves the more things are done on a trip. Even better is to use public transport. Although the most environmentally friendly variant remains the bicycle.
It is not bifa's first appearance on TV this year: At the end of April, on the ZDF documentation series zoom, Dr. Siegfried Kreibe analysed the recycling of drink cartons in a programme called "Deceptive packaging. How eco-friendly are Tetra Pak and Co.? ("Mogelverpackung. Wie öko sind Tetra Pak und Co.?").
ZDFzoom: "Mogelverpackung: Wie öko sind Tetra Pak und Co.?"
(First broadcast: 22.04.2015)
Wirtschaftstreff Bayern: "Nachhaltigkeit als Qualitätsmerkmal"
(First broadcast: 17.04.2015)